After having told so much about Green Business it is now time to present you the model of FairTrade, from official definitions and videos to apps and criticism.
“FairTrade is an alternative approach to conventional trade and is based on a partnership between producers and consumers. FairTrade offers producers a better deal and improved terms of trade. This allows them the opportunity to improve their lives and plan for their future. FairTrade offers consumers a powerful way to reduce poverty through their everyday shopping.”